Micromart's Privacy Principles
Micromart Inc. (“Micromart”) recognizes the importance of your Personal Information. This Privacy Policy sets out how Micromart uses and protects information that its customers, visitors and users (collectively, the “Users”) on micromart.com (the “Site”), any hardware products (the “Products”), and the services, features, content, applications, and other products we offer (collectively with the Site and the Products, the "Services"). By using our Services, you consent to this Privacy Policy.
This Privacy Policy does not apply to the practices of third parties that we do not own or control, including but not limited to any third party websites, services and applications ("Third Party Services") that you elect to access through the Service or to individuals that we do not manage or employ. While we attempt to facilitate access only to those Third Party Services that share our respect for your privacy, we cannot take responsibility for the content or privacy policies of those Third Party Services.
What information do we collect?
When you request more information, register and personalize your account, complete a transaction, rate or review a product, participate in a questionnaire, subscribe to our newsletter, communicate with us via phone, email, chat or otherwise we collect some “Personal Information” (that is, any information that can be directly associated with you), such as your name, title, email address, phone number, address, billing information, birthday, sex, employer, dietary preferences, location and other similar information as appropriate. You may also provide us with certain Personal Information of other people (e.g., if you are referring our Services to a friend). You can choose to not provide certain information, but then you might not be able to take advantage of all of the Services.
When you access the Site by or through a device, we may access, collect, monitor and/or remotely store one or more “device identifiers”. Device identifiers allow us to uniquely identify your device and are used to enhance the Service (including sending updates and information from the Service). A device identifier does not collect or share any other personally identifiable information about you. A device identifier may also be used in conjunction with other Personal Information.
When you access our Site, we may collect information (either directly or using third party services) using logging and cookies which can sometimes be correlated with Personal Information. We use this information to monitor and analyze use and interest in the Site.
As with most website and internet enabled technology services, our Services automatically collect information when you access or use our Smart Cooker, Fridges (including but not limited to Smart Fridge, Smart Pantry, etc), Site or other Services and record it in log files. This log data may include the Internet Protocol (IP) address, the address of the web page visited before using the Site, the orders that you make, the products you view, browser type and settings, images or videos when using the Smart Fridge or Smart Cookers, the date and time the Smart Cooker, Site or Services was accessed, information about browser configuration and plugins, language preferences and cookie data. This type of data enables us and third parties authorized by us to analyze and verify the performance of the Services, process transactions and improve the Services.
Some features of the Services allow you to provide content to the Services, such as written feedback. All content submitted by you to the Services may be retained by us indefinitely, even after you terminate your account. We may continue to disclose such content in promotional materials, or to third parties in a manner that does not reveal Personal Information, as described in this Privacy Policy.
We may communicate with you via email, SMS, MMS or other text message ("Text Message") or push notifications on mobile or web (to the extent you permit us to do so), and we may collect information regarding such communications, such as confirmation when you open an email, read a Text Message or receive a push notification. We use this information to improve our Services, including without limitation our customer service.
We use cookies to help us remember and process the items in your order, understand and save your preferences for future visits, serve you and keep track of advertisements, compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with Third Party Services (including, but not limited to Hubspot, Google Analytics) to assist us in better understanding our site visitors. These Third Party Services are not permitted to use the information collected on our behalf except to help us conduct and improve our business.
Most browsers and mobile devices have an option for turning off the cookie feature, which will prevent your browser from accepting new cookies, as well as (depending on the sophistication of your browser software) allowing you to decide on acceptance of each new cookie in a variety of ways. We strongly recommend that you leave cookies active, because they enable you to take advantage of the most attractive features of the Services.
How we use your information
Micromart’s Services are designed to safely share your information with others to improve its Services. Any of the information we collect from you may be used in the ways described below:
Your information helps us to better respond to your individual needs.
We continually strive to improve our website and Service offerings based on the information and feedback we receive from you.
Your information helps us to more effectively respond to your customer service requests and support needs.
Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested. Payments are processed through a secure third-party processing service (such as Stripe) who collects and stores your information securely. Micromart does not retain any payment information.
The contact information you provide for order processing, may be used to send you information and updates pertaining to your order, in addition to receiving occasional company news, updates, related product or service information, important notices, marketing materials etc.
We employ and contract with Third Party Services to perform certain tasks on our behalf. We may need to share Personal Information with our Third Party Service providers in order to provide products or services to you. These third parties may have access to your Personal Information only to perform these tasks on our behalf.